Thursday 16 April 2009

something about being naive

Good use of media, yet timing is everything.

"Advancement through Technology" became "The Ultimate Driving Machine"

4 comments:

niklas said...

Timing sure is everything.

But the BMW ad could also work on its own, however the timing/response makes it better of course.

Btw, calm day at work?

carladamfrisk(at)gmail.com said...

Quite so :)

carladamfrisk(at)gmail.com said...

True, yet the cleverness is less apparent then; it becomes generic. The context is king.

Joachim said...

you were away from the blog for a week but now like 7 posts in a couple of days, not bad!