Wednesday 13 August 2008

something about a lost contract

well poor stokholm based ad agency lowe brindfors; first they lose the their notorious cd-team håkan engler and tove langseth, then they lose their contract with the distinguished belgium beer brand, stella artois, to british giants mother who won the pitch in front of lowe and tbwa. thus we need to honor and appreciate lowe's previous work for stella; this campaign was launched in late 2007 and includes (among other media) of picture-driven print-ads meaningfully supported by copy.

quite striking and atmospheric one must say. hope they will get there machinery going very soon again. don't know much about the new guys.